Best-Selling Adventure Bikes. Here Are the Most Successful Models in 2019 – Germany and Italy

BMW R1250GS is still the king, the Africa Twin comes in second position

BMW has sold 21,022 units of the GS models in Germany and Italy combined, in 2019, the Africa Twin CRF1000L put Honda in the second position, with 5,856 units. A nice surprise comes from Moto Guzzi V85TT – 2,015 units in the debut year is very good – more than the KTM 1290 Super Adventure, and 790 Adventure. 

According to, BMW is the leader in the adventure motorcycle segment when it comes to sales for 2019 in Germany and Italy.

Although models such as the Versys 1000 or Ducati Multistrada 1260 (excepting "Enduro") are not quite adventurous, we kept them in the chart to get a more complete view over the market.

01 bmw r 1250 gs adventure 2019 perfil 739 a

Brand & model Total sales
BMW R1250GS/R1250GS Adventure 15,879
Honda Africa Twin CRF1000L 5,856
BMW F 750 GS 2,473
Suzuki V-Strom 650 2,117
Moto Guzzi V85 TT 2,015
BMW F 850 ​​GS 1,929
Ducati Multistrada 1260 1,904
KTM 1290 Super Adventure 1,625
KTM 790 Adventure 1,529
Yamaha Ténéré 700 1,353
Suzuki V-Strom 1000 1,213
Kawasaki Versys 1000 1,190
BMW R 1200 GS 741

Even if the podium is the same, looking at each market, we can see some different choices when it comes to adventure models. The Africa Twin still has a lot of catching up to do if it wants to steal the number one spot on the Italian adventure motorcycle market. BMW has three models from the GS family in the first four places while the Italiens prefer to ride more of their own brands like Ducati and Moto Guzzi.

01 Moto Guzzi V85 TT Copy

Position Brand & model Germany 2019 Italy 2019
1 BMW R 1250 GS/R 1250 GS Adventure 9,417 6,462
2 Honda Africa Twin CRF1000L 2,428 3,428
3 BMW F 750 GS 1,601 872
4 BMW F 850 ​​GS 1,060 869
5 KTM 790 Adventure 1,042 487
6 KTM 1290 Super Adventure 1,020 605
7 Suzuki V-Strom 650 927 1,190
8 Moto Guzzi V85 TT 812 1,203
9 Yamaha Ténéré 700 774 579
10 Kawasaki Versys 1000 710 480
11 Ducati Multistrada 1260 672 1,232
12 Suzuki V-Strom 1000 671 542
13 BMW R 1200 GS 664 77

The German adventure motorcycle market reached 21,798 units compared to Italy’s 18,026. 

For 2020, Honda unveiled the Africa Twin Adventure Sports. So, the Japanese brand could cut a part of the market from the BMW R1250GS. Another update for next year is the new Suzuki V-Strom 1050 which will be interesting to see how it will impact the adventure market.

honda crf 1100 l africa twin adventure sports 2020


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