New and updated videos will be shared on the social media platform from the MotoGP races
Dorna confirmed that a new digital partnership has been made with Facebook for the 2020 MotoGP season. This means that original and exclusive MotoGP content will be available to see on Facebook Watch. It’s available worldwide and the videos will have between three and seven minutes in length.
The first videos will be uploaded starting from this weekend where the MotoGP season will debut at the Losail International Circuit in Qatar (Moto2 and Moto3 classes only).
All video content is produced by MotoGP with riders and teams from across all four classes. The target is to offer racing fans the opportunity to view behind the scenes footage as well as on and off the track action.
MotoGP has a large presence on social media with 355,000 new fans on Facebook last year bringing the total fanbase of the official page to over 13 million. It’s also popular on Instagram as well with almost nine million followers.
“We are very happy to announce this new partnership with Facebook. MotoGP is committed to connecting to and engaging with our fans and giving them new ways to enjoy and interact with our content, making Facebook a perfect partner for our sport.
It’s also a fantastic way to connect with new audiences, showing them the best of MotoGP with exclusive, showstopping content,” said Manel Arroyo, Managing Director of Dorna Sports.
The goal for the new partnership is to increase the MotoGP fanbase and offer fans more video content from the races.
Riders and teams will also be able to crosspost content to increase reach throughout the paddock and fanbase.
Moreover, some MotoGP videos will be available on Instagram as well.
This is good news for MotoGP and motorsport fans throughout the world and we can’t wait to see the Moto2 and Moto3 classes slide on track this weekend in Qatar.